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Pink Ribbon Challenge 2017 | About The Goal
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About The Goal






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We Are One Against Breast Cancer

Breast cancer is the most common cancer in women worldwide, with nearly 1.5 million new cases each year.

October is Breast Cancer Awareness Month. The annual international health campaign has been running since 1985, and is organized by major breast cancer charities. The aim is to increase awareness of the disease and to raise funds for research into its cause, prevention, diagnosis, treatment and cure. The campaign also offers information and support to those affected by breast cancer.

A few weeks ago, we had the idea of a social media campaign. We wondered if the men of this world would help us women in showing solidarity:

The pink ribbon is an international symbol of breast cancer awareness. Pink ribbons, and the color pink in general, identify the wearer or promoter with the breast cancer brand and express moral support for women with breast cancer.

So, men: We want to see you – wearing something pink. On the head, round your neck or in your hand, there are no limits to your imagination.

Post your selfies to your Instagram and Facebook page – for your mom, wife, sister, daughter, girlfriend, aunt – and for all women.

Using these hashtags:


All moneys donated to this campaign will be given exclusively to  ‘Pink Ribbon Germany‘.

There is a limited edition of 10 exclusive pink clutches available for ‘Pink Ribbon Germany’. Anyone willing to support the pink ribbon campaign should contact us on the page supplied.

Our extend heartfelt thanks to all our friends and supporters. More information is available here.


Corinna Busch & friends.